Taiwan Diskette Market Study


Client

Leading Diskette Vendor in Worldwide Markets

Project Type

Consulting Project

The Challenge

It's always the vendor's ultimate desire to know the market size, market share, brand image, vendor positioning, etc., to assess the market opportunities and industry outlook. When such information was not attainable from existing reports, initiated a market study is a wise decision.

The Solution

We collected, interviewed, and analyzed the data from diskette vendors and channels, and learned the customer purchase behaviors from their opinions. This report delivered the market size and shares of 1H2000 and the forecast of 2H2000. It also covered the distributors profiles, diskette industry outlook from industry experts, and opinions of market players and big sales channels.

The Result

Market growth and market share are very important to run a business. With the objectively collected growth and share information, our client was able to understand their performance and positions in Taiwan, purposed to formulate the best marketing strategy and to win the market.

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