VSAT Market Opportunity Study
A Global Telecom Company
Our client intended
to step in Taiwan's emerging VSAT (Very Small Aperture Terminal)
market, this study helped our client understand and analyze the
history and future of Taiwan telecommunication industry, and evaluated
the investment opportunities.
conducted 100 face-to-face interviews to random selected top enterprises
in Taiwan by industry, to understand their usage and demands of
voice, fax, bulk file transfer, terminal access, LAN, email, Intranet,
EDI, EFT, Video Conferencing, POS, etc. for last year, current
year, and the next year. We asked them about their telecom services
for VSAT, Analog/Digital Leased Circuits, Package Switching, Frame
Relay, Telephone Lines, ATM, xDSL, and ISDN for now and future.
We also investigated their usage preference, vendor preference,
price expectation, and the vendor loyalties.
confirmed the globalization trend and the increasing telecom service
demands of large Taiwanese companies in this study. We delivered
to our client the average yearly telecom service expenditures,
demand & usage, technology adoption trends, and importance
ratings of various telecom services, vendor positioning, satisfactions,
and the switching service provider possibilities. Both client
and we believe that a complete end user study is best to know
the target markets and evaluate the investment opportunities.